How to Make a Website Without the Headache

Before you bang your head on the keyboard, let's run through a couple of quick tips on how to make a website. Making a website doesn't have to be hard, but when you're just learning how to make a website it can be frustrating.

The first step is very important: Planning. You should never skip this stage. The reason is simple, the web is full of competition. If you don't look at how many other other websites are in your planned niche, you won't know what to expect. For example, if you find out that there are 300 million other websites in the "bowling" niche and only 1 million in "fishing", which one has the most competition?

Okay, that was a trick question. You need one other piece of information. Search volume. This is how many searches are preformed for your given niche. Let's expand the example above as we continue down the road of how to make a website. If there are 100 million searches each month for "bowling" and only 10,000 for fishing (note: these are only example figures) we can calculate which one has a better ratio.

Divide the number of websites by the number of searches and you'll have your ratio. For "bowling" there are 3 sites for ever searcher. And for the "fishing" niche there are 100 sites for every searcher. Which one has more competition? The answer is "fishing". Even though there are fewer sites out there there is also less search volume.

This is the fundamental step in learning how to make a website. And one you should put it into practice no matter if you're building your first website or your 30th. Investing a little time in the beginning can literally make or break your efforts making a website.

The next step also directly follows your initial research. Registering a domain name. Why? Because you will be using the information you collected when you pick your domain name. While you may think that this is only logical, 99% of the people making websites don't realize how important this is. By ensuring that you get a domain with your desired keyword in it, your site becomes more targeted. Thus you immediately raise your chances to rank for that keyword.

You see, one of the things that search engines base their results on is the relevance between the website URL and content on the page. The more relevance you have, the better chance you have to rank.

Learning how to make a website is more about learning how to avoid the little mistakes that can have a major impact on your website. Ready to take your knowledge even further? Click here to read more of my articles on how to make a website.

Optimizing Your Web Site to Make Money Online

In order to make money online you want to optimize your web site. What does this mean and how do you accomplish that?

First of all you need to appreciate that there is no one optimum web site. What makes an optimum web site depends on your point of view. A web site a designer may feel is optimum a user may feel is awkward and difficult to navigate. Even two designers may not agree because of personal likes and dislikes of designs and functionality.

So let's accept the fact that there is no one optimum web site to make money online, and look at the approach you need to take and the elements you need to include or not include when designing or having your web site designed in order for it to approach optimum.

1. Don't be afraid of white backgrounds. The most effective web designs use white backgrounds and very clean lines so as not to distract the reader from the sales message of your site.

2. Do not overdo pictures and images. Use them sparingly. Pictures and images can spice up a site, but when overdone they slow down the load of your site to the reader's computer and are annoying. After you have your site designed, check out the loading time, to make sure it loads reasonably rapidly. If not, cut out a picture or two and recheck it, until you are satisfied that it is not too slow. By the way, if possible do this check on a small less powerful computer. Not everyone has a computer like yours.

3. Make navigation of your site simple and straight forward so your reader will find the content he is looking for easily. You must remember that all users are not computer savvy, so the easier your site is to navigate the better.

4. This really relates to navigation, but make sure your site is built on rudimentary rules of web design like having clear buttons, describing links accurately and displaying links in the conventional blue. This will make sure that users have the least amount of trouble accessing different pages of your site.

An optimum web site brings together a classy look with easy navigation. When a user open up your site, their first impression should be "Wow! What a great site. And then when they start to work their way around your site, they should find it easy to navigate to find what they are looking for.

These elements are the technical aspects of your web site. When you have these covered, you must make sure that your content of your site is of top notch quality. It has to be well written and without grammatical or spelling errors. It is a question of balance. You want to spell out your complete sales pitch, but you want to be concise and not overdo it. So keep in mind that for you to be successful and make money online you need balance. It's the secret of life.

Follow these simple ideas and your web site will come as close to optimum as possible and help you achieve your goals in your goals to make money online.

Don McCobb is a retired international oil executive and CPA currently promoting Money Making Online Ideas. His blog, http://marketingourvisions.com, is full of interesting ideas on internet marketing and other stuff. His website is http://www.workingforourfuture.com.

Should an External Link Open in the Same Window Or in a New Window?

There has long been a controversy between those who think that all links leading offsite should open in a new window, and those who think they should open in the same window. I maintain that this is not a real controversy.

The "controversy":

Usually, but by no means always, those wanting to open a link in a new window are the owners of the website, and those in favor of using the same window are standards-supporting web designers.

The usual reason for favoring a new window opening is that the owner of the website is afraid of losing viewers. If the link opens in the same window, then the viewer has left his website. Of course, this does not mean that the viewer is gone forever. To my knowledge, there is no evidence for or against this.

The reason for favoring the same window is that strict adherence to web standards requires not using the target attribute of the link to open a new window, as this attribute has been deprecated.

In addition to this argument, the web designer usually points out that the viewer has two ways of dealing with an off-site link. He can choose to just click it, with the idea of using his BACK button to return to the original website. Or he can right-click the link and choose "Open in a New Window".

Why there should NOT be a "controversy":

To the best of my understanding, the reason for the W3C ban on the target attribute is that HTML - the language they are being "strict" about - is supposed to contain only information about WHAT is to be shown in the window of the browser. It is not supposed to concern itself with HOW or WHERE it is shown.

HOW the information is shown is dictated by CSS. Interactions between the viewer and the browser are governed by the DOM. So consequently, opening a new window should be done by scripting.

This is why there should be no controversy. If the site owner wants offsite links to open in a new window, then the web designer can do so by using scripting. This will not violate the "strictness" of the W3C, and the webpage will validate. See the paragraph below for an easy way of accomplishing this.

Visit the author's website, Professor's Coding Corner for useful code snippets and tutorials on various aspects of web programming. In particular, there is some easy-to-use open new window code that will satisfy strict web standards.

Designing a Website

If you are ready to start an online business and you've determined that you need a website, and you've properly planned the site, you're ready to get it built.

Just as a reminder, these are the types of things you should consider (in no particular order) when you are planning for the design of your work at home business website:

* Select a color scheme for throughout the site.

* Prepare Logo or other ID for your business.

* Plan Navigation throughout the site.

* Select a home page look; your home page must put the user at ease.

* Determine your inner page look.

* Will you store a database of visitors?

* Do you need an Affiliation with an Autoresponder?

* Do you need a Newsletter?

* Do you need a Blog?

* Do you need a Shopping cart? Do you need a Merchant Account or PayPal affiliation?

* Do you need a Business affiliation links? Select site advertising.

* Do you need a site information search?

* Do you need keywords and meta tags?

Do you build the site yourself, or should you have someone else build it? Or will the business you're going into build the site for you? Having the option that the business you're working with will build your site for you is a huge benefit. This can get you into business very quickly, in some instances overnight.

If you are going to build your own website and you have properly planned it, you are probably ready to get started at this point. Building your own website will save you a lot of money. But it requires that you can program in the various languages that websites must be programmed in, or that you have access to, and know how to use, website creation software. But not everyone can build their own website, and not everyone wants to. If you can't build your own website, or you don't want to build your website, and you aren't associating your business with one that will build your site for you, then you are facing having someone else build your site.

Since you have already carefully planned your website, it's important that you convey your ideas about your site design to those who will be building your site. They won't know what you expect your site to look like, and the functionality you envision for your site, unless you describe it to them in detail. So in working with your website designer, be thorough in detailing to them about what you expect in your site.

Two additional items that you must resolve before your site is built are

* the URL that visitors will use to browse your site, and

* the host where your site will be stored.

The URL should make it easy for a browser to find your site, so select it carefully. You may not be able to get your first choice in URLs; if not, try variations of the word(s) you want to use.

The host for your site is important because you are relying on this host to be up and running around the clock, 24/7. If the host is down, your site is off the air. Reliability is a must. It's also helpful if your host can provide you with statistics about your site: who is visiting? how long do they hang around? what pages are they viewing? what page is the last page that they view (i.e., what page is causing them to leave your site)?

Once the site is built, test . . . test . . . test! Testing is important because you don't want your site visitors to be the ones to find your errors. That's a quick way to lose customers. Once the site is thoroughly tested, you're ready to go online.

Mary Stansifer and http://www.WorkAtHome-Online1.com review popular home business ideas and opportunities. Click on the link to find out about where you can get your own money-making website set up in 24 hours, complete with 30 days of detailed instructions, prepared by those who have already become successful using this program, for making the site a successful business. Believe it! Your own site, your own business, up and running tomorrow.

What You Have to Do Before Choosing Right Web Designing Firm?

Manchester is one of the most famous cities in England. It is the capital of Lancashire County. Manchester houses many famous companies, industries and is home to some of the famous football clubs in the world. If someone lives in this city or aspires to do web designing about the city of Manchester or for any business firms in and around Manchester then city of Manchester has lots of provisions and opportunities for web designing.

Before going in depth one has to first think about the budget they have. They must be sure about their economic status, because Manchester website design depends on the budget. Then she/he must make sure whether they are in need of a domain name or just web hosting etc. Then they must decide whether the website is just a pool of advertisements of shops or business centers in and around Manchester.

After analyzing all the above quoted things the next step in a Manchester web design is to contact any web designing Manchester Company. Before contacting the company, go through the portfolio of the company. Make sure that the company is not a bogus one. Analyze the website design Manchester Company's competency by analyzing the websites of its precious customers.

For a website to be more successful the ecommerce parameter is necessary. Look after for this parameter in the websites created by the company. Make sure that those websites are very attractive for the viewers. Then next important thing is its loading speeds. Any website which takes more than 5 seconds is annoying.

There are web designing companies in Manchester which provides provisions for all the web design related activities like hosting, domain name, email etc. So it is better to approach these types of companies because the whole process will be much easier.

For more information please visit our Manchester website design studio.

Planning Your Website Layout - Top Tips

Planning your website layout before you start to populate can save you considerable time.

There are many aspects of the layout and content that can help you convert your website traffic into goals.

Define your goals

Evaluate the purpose of your website and establish at least one goal. For example, a goal could be:

• Purchase a product
• Sign up to a newsletter
• Request a quote
• Request a call back etc.

Goal Paths

Once you have established a goal you'll need to define a goal path. A goal path is the route which a visitor takes before reaching a goal. To achieve a successful goal path consider the following:

• Keep the path as short or a direct as can be
• Don't distract the visitor away from the path through links or adverts
• Supply enough information for the visitor to be able to make an informed decision, but not so much that the visitor loses interest
• Make the path intuitive by using "next" buttons or links
• Try to establish the visitor's needs by looking at the path from your visitor's point of view.

Preparing your website content.

Once you have defined your goals and the logical goal paths, you'll need to write the content.

• Prepare all images, videos, forms etc. in advance
• If the text is being copied and pasted from another source use a program like Adobe Dreamweaver or even MS Notepad to strip out the unwanted font styles before you paste it into your website
• Make the text keyword rich

Quick links

Once you have defined the number of web pages and the content that needs writing you can decide which content pages should be made available as quick links.

Quick links should be links that you feel will either be of most benefit to your visitor's or of most benefit to you (but still of interest to the visitor).

If you are unsure about which links to use, the following quick link suggestions might help.

• Home
• Testimonials
• About us
• Contact us
• Services

Meta tags

Meta tags are read by search engines to help identify the content of your web pages. By having all this information decided before you start populating each web page, you'll find the process much easier.

http://mistore.co.uk/content/top_tips_for_laying_out_a_website
Planning your website layout before you start to populate it can save you considerable time. There are many aspects of the layout and content that can help you convert your website traffic into goals. to read more about website planning visit our website: http://www.mistore.co.uk

Want Massive Leverage in Time and Profits For Your Website Design Business?

Imagine a life where you can get up and plan what you want to do today without even thinking about work. Safe in the knowledge that someone else is doing it for you.

Imagine a world where you wake up and know that other people have been doing your work and making you money even while you are asleep.

Well this can become a reality thanks to the power of the internet. You can now have people in other countries doing your work for you while you are enjoying your life doing what you want to do with your day.

It is called outsourcing and it is the best way to make large sums of money online without putting in endless hours of work. People are their personal fortunes online by letting other people to what they either cannot do, or do now want to do.

A lot of business owners think that they are the best at what they do and so they end up doing all the work themselves. This means that they are replacing a 9 to 5 job with a 9 to 9 home based business. This is not how it should be, people need to realize if you just let other people do a lot of the work for you, you will have a lot more time and a lot more money.

Website Development for commercial profit can be learned in two ways, the easy way or the hard way. The hard way will cost you money and a lot of time. The easy way will have you up and running and making money with your outsourced work in no time.

The easy way is to learn from people who have done it before. People who have made the mistakes, lost the money and done all the hard work for already. These are the people you want to learn from.

Mike Larter is an Affiliate Marketer & Twitterer. Find out more at: http://www.MikeDJLarter.com.

Enchant Your Audiences With a Mesmerizing Web Banner Advertisement

A Web Banner advertisement refers to a form of advertising on the Internet. It is a link displayed in a box containing a promotional message. A viewer reaches to an advertiser's website on clicking this link. The main purpose of such an advertisement is to allure traffic to the marketer's website. An entrepreneur deploys this form of advertisement to promote brand awareness of a company among the potential customers as well as the public. It also aims at generating more sales of a product or a service.

Banners have the potential to capture the attention of prospective customers with animated images. An advertiser can use animations or sound to allure the viewer to a website. Animations create a visual impact in the mind of a viewer. It is an interactive feature in the banner advertisements. This feature engages a viewer's mind and allures him to an advertisement. A marketer should deploy attractive color combinations. One should use the colors that are more agreeable to potential customers. Every culture prefers different types of shades.

A banner designer should study the geographic and psychographics of the prospective clients. This helps in better understanding of the culture and preferences of a client. It helps you in selecting the colors that appear vibrant and attractive to a potential customer according to his culture. One can also use the logo of a company in the advertisement. A logo delivers an identity to an organization. It also distinguishes the company from its competitors in the minds of the potential clients. The size of a banner also matters in its presentation on a web page. Many times banners are very large that they curb a reader from reading the information on the web page. This can distract a viewer's attention from viewing the advertisement. Other banners are very small in appearance that their visuals are not able to allure a viewer. One should keep a standard size of the banner so that one can easily entice a viewer towards an advertisement. The banner size should also not hinder the viewer from viewing the information on the web page.

Banner advertisements on the Internet are measurable form of promotion. An advertiser can maintain a track by tracing the number of clicks or sales conversion rates. The results can be considered to improve future campaigns.

Myself webmaster of http://www.bannerdesignerpro.com - offers flash banner software, banner creator.

Design an Exquisite Website to Boost Your Business

Business environment involves constant changes because of which marketers continuously look for creative ideas to establish themselves in the market. They constantly strive to maximize profits so that their organizations have sufficient funds during adverse times. In order to maximize the profits an entrepreneur should use various promotional methods effectively and innovatively to have an edge over the competitors. A marketer wants to make his presence felt through all forms of media. Having an online presence is one of the ways to stay connected with the potential customers. Due to the growing popularity of Internet, many marketers tap this medium to increase their customer base and enhance the profits.

In the modern world, many people perceive Internet as a source of resourceful and authentic information as well as knowledge. Many entrepreneurs build attractive websites to attract the potential customers. A good website offers flexibility to an entrepreneur to provide with the company's profile, products and services. You can mention about the management team, credentials, certification, policies, plans and schemes. One can provide information about the company's nature and future goals. A good website should have fresh and crisp content that can provide desired and essential information to a visitor. You should have original content on the website. It is beneficial to update the content regularly so that the viewer can have fresh information in your website whenever he visits the next time. The content that you display on a website should address the needs and wants of a targeted customer. Through a website, an entrepreneur should offer an opportunity to a client to satisfy his need by using the entrepreneur's products. A person can use graphics or animation to convey the intended message with a pictorial description. With a graphical description, a viewer can grasp the message easily and can retain for a longer time. Hence, one should present the animation, audio or video in clear and attractive manner. These interactive features also create a visual impact in the mind of a viewer.

In an environment of advanced technology, one can create good websites by hiring web design services from companies equipped with modern technology. There is also web design software available that offer you with advanced options. Some of these tools offer templates and various other designs. Others equip you with an ability to personalize these designs as per the requirement. Along with attractive designs, you should also ensure that your website is user-friendly and accessible that can contribute to boost your business.

Anee Steven is a successful author and an online market strategist. Written many articles on various topics and this time around with article on creating website, banner and slideshows easily using tools like flash web builder, flash intro templates,flash intro builder, slideshow software, flash intros, website builder, web design software,banner design, etc.

Design Templates - 3 Hurdles and Pitfalls

Avoid the pitfalls to do it yourself site design

Do it yourself website design can be fun if you have the time and patients. Here are 3 major obstacles to avoid while using a template to design your own site.

Avoid this major hurdle

The top, most asked question I receive is: Why won't my site work?

The question comes in many forms and formats but the basic problem is: the template doesn't work the way I envisioned it.

This may be contributed to wanting more than the template has to offer. The scope and purpose of the website template is to allow you, the user, to quickly put content on line. There are several ways to do this:

• Wizards: Site Builder provided by hosting account.
• Hire a designer.
• Design it yourself with free or paid template.
• Content Management System (Dreamweaver, Frontpage, Joomla, Etc.)

Each comes with its own set of challenges, so avoid wanting too much from your choose of site building tools. Know the limitations, scope and purpose.

Do not alter important elements

All templates will have components you can edit, but should you?

When I first started out some years ago, I would often change items in the template coding because of my experience and knowledge of HTML plus training in Mysql...

I would end up spending hours making 'small' changes to the code. It was fun to me but not a very effective use of my time. Remember, the purpose of using templates is to QUICKLY PUT CONTENT ON LINE.

I suggest you alter only the items that the documentation require you to edit.

Scripts within the templates or tools used in building your site are especially sensitive.

Altering images that come with your template is an expert level manipulation function. Are you expert with PhotoShop?

You can find an image to replace the one you 'don't like'. Do not attempt to change the image that came with the template. Trust me, this will save you time and avoid unnecessary frustration.

Don't forget marketing

Change and include Meta keyword and description elements, update the title tag on each page of the site.

After all, you want to be found by search engines, friends and potential clients.

Build yourself a robot file and Sitemap. Make your site visible to the World Wide Web.

Conclusion

Designing with templates have many hurdles, limitations and pitfalls, but understanding the purpose and scope of the tool you use coupled with making required changes only plus including marketing concerns, will have you a professional site up and running in as little as 24 hours to 48 hours.

Do you want to learn more about how to promote? I have a totally free, no-strings attached course.

Download it free here: Promoting Your Success

Need helpful resources at no cost? Click here: Get Prepared

Anthony Morgan is an online marketeer and direct sales affiliate.
He is passionate about supplying entrepreneurs with systems and products that are effective in building personal success.

Evolution of Web Design

As a rule, web site layouts & designs evolve. At the beginning of the Internet era, many web site owners became captivated with "bells and whistles" that, on the superficial, might appeal to their target public. Java apps, Flash movies, gigantic animations and other graphic media has become increasingly prevalent over the years.

However, in the precipitate to have the "coolest" site layout design, web site owners forget whom they are creating their site for: Their target audience. Your audience might find that Flash movie irritating after viewing it multiple times. Your audience might not be able to find your site in the search engines. "Bells and whistles" are attributes of a web site that need to be measured and tested to see if they increase or drive away sales.

Below are the largely collective steps of web's evolution typically undergo:

Step 1 - Design Over Substance
Step 2 - Designing for On line Visibility
Step 3 - Designing for Your Audience
Step 4 - Site Redesign

Step 1 - Design Over Substance The first stage is to design a site that the CEO, venture capitalists, and ad agencies like to see. There are all types of "bells and whistles" in this design. An entire site might be a Flash site. Or there might be some beautiful Java-Script mouse over effects or drop-down menus in the design. It's always a pretty design, but the message is clear -- style over substance.

Step 2 - Designing for On line Visibility In Step 2, the reality of an ineffective web layout begins to hit, usually around 3-6 months after the first launch. A site will typically get rejected by many of the major portals, not be indexed by the major search engines, or not get the traffic or customers that were projected based on the various types of marketing strategies used. Typically, that's when corporates decide that they will try to hire a expert on line marketer to promote the site. Entrance page companies, in some way, profile or form, rear their horrid heads.

Unfortunately, many site owners fall for a entrance page company's pitch since the beautifully designed site couldn't possibly be the glitch with low site traffic. Google might have rejected a site, or the site might have been listed in Yahoo and the company cannot understand why they have no extra information. But in no way would many advertising agencies or doorway page companies want to tell potential customers the truth -- they simply did not design and write an effective web site -- because it would mean losing tons of money in business.

Step 3 - Designing for Your Audience By Step 3, afterward expenses an ridiculous amount of money on cool web site designs and various marketing strategies, web site owners generally assume out that they did not design or write an successful Web site for their target audience.

Typically, web site owners will bring in a usability expert to examine possible issues and present various solutions. Bringing in a search engine marketing expert to help with SEF design templates early in the design time can save a company thousands of dollars in on line marketing expenses.

Step 4 - Site Redesign After tender usability and search engine visibility analyzes, web site owners ultimately have an operational web site. A site that is crafted, coded and designed for user friendliness and search engine (SEO) visibility generally gets the the majority traffic and follow-on sales since it was written, planned, and designed for end users.

Conclusions Web sites be supposed to forever be designed with your target audience in mind, not your own individual preferences. Colors have meaning. Expert designers understand the psychology of color and the use of white space to superlative project the image your audience wishes to see.

If not the advanced technology unmistakably payback end users, do not use it on your site. If your venture capitalists like the site, ask if they are going to finish the thousands or millions of dollars to keep you in business. They're not.

Your target audience who will be the only one to determine the success or failure of your site.

Good talented designers meet at http://www.ZenLayout.com

Get the Best and Most Affordable Website Design

If you are getting your website designed and want it to be done in a cheap and affordable cost, then you will have learn to identify if the website design is affordable or not. You can say that the website design that you have opted for is affordable only when you see that there is return that you are getting for your investment in the defined time period. The cost of the website though is not limited to the building of the website only. You will also need to analyse the complete life cycle expectancy of the website. There are no doubt certain ways through which you can get affordable website design at the initial stage of the purchase itself.

To get a custom website design it will cost you time and money as you will have to travel all the way to the client and thus will have to do prior preparation. To begin with visit your local website designers and get as many quotes as possible. Once you have short listed the designers you it will take you more than one meeting to come to conclusion on who to choose for the job and this is when your preparation will come in handy for you. Thus being prepared helps you to strike a deal with your designer in fewer meetings.

The website designs are generally either very affordable or very expensive. But if you are clear about your requirements then it will help you to save more. You can access the templates available online and also website which are live and then further instruct the designer accordingly. But if you want the designer to work on your website right from the scratch then the cost that will incur for it will shoot high. The designs in vogue today in the market are simpler and hence if you choose for a simple design then it will not cost you much. If you have a company logo then the design can be worked out in and around the logo. This further simplifies the website designer's work and hence the cost goes down. To get the best website design concentrate more on the content of the website and your work will be done in a very effective and efficient manner.

After the designing of the website is completed you need to find a space to host your website. There are different forms of web hosting that you can choose from. To begin with identify what you need. For instance if your website is of ten page with a single page averaging 110 KB and you have plans of further growing the website by adding more page to it then you need to get a hosting space of around 11MB. However to be on the safe side you can opt for a space of around 35 MB as apart from the content there will images as well on your website.

So it helps to have a proper preparation before you start with getting assistance for an affordable website design.

For any help on Affordable website design, check out the info available online. These will help you learn to find the Best website design an instant go!

Web Design - Why Your Business Needs It

If you are reading this, you probably have some knowledge in how to design a web site, and you definitely have the desire to do so! If you are not proficient with web design, you can always use a free website that helps you design it yourself. Most professionals like to host their own sites though, especially if they are promoting a product or business.

The first thing you should know when you get down to the nitty gritty of creating your site, is that you want a sleek, professional look. Don't distract visitors with too many graphics and flashy colors. Secondly, always design your site with the reader in mind. What do you think they want? Make sure your site is easy for them to find, easy to read, and products are easy to order. Next, make sure that your home page is simple and runs fast- big flashy intros can be cool, but they also might detract visitors from coming back.

Another very important aspect of web design is your text. Always use professionally-written text- no spelling or grammar errors, and easy to read sentences- or you simply will not keep visitors coming back. Make sure your page is easy to understand and easy for readers to skim. You can do this by breaking up information into sections and not just adding long paragraphs.

Remember too, that headings are great, as they help direct visitors to the portion of your site that they are most interested in. Finally, make the site easy to navigate. Web design is not always easy, but it can be fun when you make your page fabulous!

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

How a Business Website Can Play a Vital Role in the Success of a Business

he main purpose of businesses big or small is to run at a profit and make money. With the tremendous development of the Internet in recent years the Business Website has become a handy tool for the success of many a business. The Business Website can no longer be ignored. It has come to stay and organizations that continue to ignore this or do not give sufficient importance for the need of a website are certainly at a disadvantage and missing out on the many benefits that websites offer.

A professional looking business website adds credibility to your business and can impress a website visitor even if yours is a comparatively small business.

Projecting a good image is of vital importance for your business and having your website address in your Business Cards, Letter heads, e-mails and all other correspondence material certainly will do just that.

Full information of your business activities and images of products and prices can be displayed making it very convenient for your regular customers and website visitors.

You can regularly update your website with the latest information about your products and services. It is much quicker, easier and cost effective to update a website than print based media. Furthermore all special promotions and discounts can be regularly displayed to attract new customers.

One of the great advantages of a website is that it is very much cheaper and economical to advertise your products as compared to that of the media such as the TV, Radio and the Press.

Though your business might work only from 9.00 to 5.00, your website will be accessible to customers right round the clock 24/7, accepting orders locally, nationally or even globally thus vastly increasing the profitability of your business The present day life style is quite different from what it was some years ago. Time factor plays a major role in today's life style. Customers who work late hours can take advantage of this and make their purchases online thus increasing your sales.

Testing of new products can be easily undertaken in your website without resorting to a market survey which is expensive. By having a poll or a questionnaire in your website, you can easily obtain the response of your visitors and customers about all your new products.

By using proper keywords and optimizing the content of your website your business can be made searchable in the Internet thus bringing more visitors to your site and increasing your sales.

The presence of a website saves a lot of time and effort for both the business organization and customer. Businesses can direct most inquires about products and prices to their website for information. The customers too could in turn browse the website from the comfort of their homes as and when it is convenient for them. This is in fact a win win situation for the customers and the businesses concerned.

Establishing an online presence is very vital for businesses today. Customers are taking this for granted. A good professional looking business website can play an integral part in boosting the image of your business and help you beat the competition.

Copyright © 2009 Kanaga Siva.

To learn more check out Expert Author Kanaga Siva's Business from Home website and Internet Marketing Blog where you will find more Tips, Ideas and Business Opportunities for starting and operating a successful business.

Importance of Design in a Web Site

Design is an important factor that persuades buyers of any product. This is true even when buying a T-shirt from a shop. A shabby looking product, even if it is priced low is not given a second look. In a T-shirt, the material is important, but the first impression is created by its design and design alone.

The same rule applies to web pages. A trendy and professional website attracts more visitors than a shoddy one. Matching color schemes, correct use of graphics and optimum resolution, font and font size are all constituents of a good design.

Let us analyze the value of design using two hypothetical situations.

Web site A: A well-designed website with amazing graphics, color schemes matching the theme of the site and resolution, font and text size set for easy and convenient viewing.

Web site B: A web site where irrelevant and low-quality graphics are cramped into the limited space. The color scheme is too bright and mismatching with the theme. Fanciful font and too small font size making reading a strain.

A visitor to the web site A feels at home and spends more time on the web pages, which may result in a sale. The visitors to this site are impressed by the design and form a positive image of the company.

A visitor to the web site B is turned off by the jarring notes and does not hesitate a second to move on. The lack of co-ordination of the theme, colors, graphics and illegible text creates a bad impression about the organization.

To avoid including the wrong components in a web page, get feedback from prospective visitors. A plain site with proper design is any day better than a flashy one.

Johny Kapilakan is a professional web designer, specializes in affordable web design for small to medium business . You can learn more about his professional web design skill by visiting http://www.itgraphix.com

10 Tips For Effective Web Design

Whether you are creating a website for personal use, or for commercial and profit purposes, we all want something creative and effective. But it isn't always easy to know what creative web design solutions will really work. Everyone is trying to get ahead using the same old tricks, and most of them are useless. That is why I have put together the top 10 effective tips for creative web design solutions. If anything will assist you in creating the perfect website, it is this list.

• Develop A Clear Goal - It is a common mistake that many webmasters make, and it is the ultimate kiss of death: beginning development without a clear goal in mind. You need to know who your target audience is before you please them, after all.
• Analyze Your Audience - Once you know who you are aiming for, put yourself in their place. What do they want? What would appeal to them? What kind of web design will attract their attention the most?
• Draft With Care - You should always have a 'draft' version of your website before you have a final product. As you create your design there are sure to be some mistakes, and you will want to catch those in the 'construction stage'. This includes easy faux pas like grammatical errors, redundancies, and misinformation.
• Be Direct - The worst thing you can do is leave your point ambiguous. People won't want to search the site without a clear motivation in mind, so make sure it is clear from the front page.
• Match Keywords With Content - Don't use keywords that are not relevant to your goal. Offer plenty of keywords that are related to what you are trying to sell, but make sure it is something that can be kept prominent on the site, rather than catching people outside of your demographic.
• Use Regular Analysis - Just because you get a good view of your target audience in the beginning doesn't mean that data won't continuously change. Statistics are fluid, so keep an eye on your target, and make good use of audience analysis software and tools.
• Keep An Eye On The Competition - I don't mean those trying to outsell or out-traffic you specifically. What I mean is you should visit sites, read content, and pretty much keep in the loop with your demographic.
• Be Credible - Use every tool you have to prove and reinforce your credibility. This means using reviews, testimonials, sources, and anything else you have in your arsenal, at every available opportunity.
• Be Focused - Don't waste time or space advertising anything you don't need to. Keep the focus on you at all times, and create a site that will always lead back to your original goals.
• Put Your Best Face Forward - I can't tell you how many horribly matched sites I have seen, where the colors, shapes, and images were all wrong. This has a serious effect on your audience, so you should always be sure to use simple, creative web design solutions to keep things attractive.

In able to successfully perform online you will need good Creative Web Design Solutions. If you need web Design Consulting feel free to visit Creative Web Design by [MN]interactive.com.

Creating Your First Website

If your new to the world of making websites then you may be thinking its gonna be a real hard job to create one from scratch with no experience. There are many ways in which you can build or acquire websites with basically no experience other than been able to type and follow simple instructions.

You could take the easy way out and buy an existing website that has already been made and is ready to market, or you could develop your own, which is much more fun.

Before you can design and develop your website you will need a couple of things to get started. First, you would require a domain name, preferably one that has a relevant name to its main topic. Secondly, you would require a website hosting account.

When finding a website hosting provider, ensure that the software provided includes a website builder as this would be a great tool which enables anyone to create a website with a professionally designed look.

You see, all you need is a domain, web hosting and a website builder to make a website. The website builder that is built in to your hosting software will allow you to create eye catching website pages in minutes. You can follow the step by step instructions and by the time you've finished all the steps, your website will upload itself to your domain name.

If you already know what subject your website will be then you need to add unique content on your site. If you copy information from other sites then your site will not rank as well in the search engines as your site will be seen as duplicate content. So ensure that you either write unique content yourself or pay an article writer to create some content for you. You can usually get a 500 word, search engine optimized article for $10 across the internet, so its worth it.

Upload a few pictures to your website using the website builder that are relevant to your websites content so it looks a little more professional and easy on the eye. Images are always great to break up the page and of course, break up the content. This helps users concentrate on the text and your visitors will be more drawn to read your content.

Now all you need to do is add links to a few products that are related to your subject. By adding these your effectively monetizing your website. You will have to sign up to a few affiliate companies so that your able to earn commissions on any sales made through your website using the banners provided by the affiliate companies. Or you could simply add your Google AdSense code and generate revenue from every click sent from your site.

Finding the Best website hosting provider can be tough, especially one that offers a free domain for life: http://no1-Website-Hosting.com

The Importance of Communication Between Lawyers and Their Web Design Firm

Effective communication with a Web design firm should begin long before you actually hire the designer who will build your site. This is because the most efficient way to hire a Web designer is to know what type of design you want for your law practice. If you know what types of designs you like in advance, then you will have a better idea of whether or not the designer can build the site that you envision.

One of the best ways to brainstorm ideas for Web design is to start with the competition. Find out how other Websites are targeting the clients you want to attract. When you "shop the competition" you can learn a great deal about how the Internet is used to generate business. If you see a design you like, ask if the designer is capable of building a site similar to it.

While you might think this is the designer's job, not yours, the process will be much more successful if you and the designer are on the same page about where how you view the final product: a Website that looks as good as it performs.

You may never have access to the true ROI a law firm receives on its Website, you can tell from a user's point of view, how effective the Website is in creating a compelling online identity.

Also, before you hire the designer, it's important to pick a point person to communicate with the designer, who will eliminate miscommunications between the designer and the law firm. This person should receive feedback from as many people as possible regarding the desired design of the site. The feedback should be complied into ideas that can be expressed to the designer.

Once you have hired a designer who you feel would most successfully execute the firm's and have a point person in place, you can begin the editing process. That means that the point person will bring the latest versions of the Website back to the law firm for feedback.

When it comes to feedback to the designer, be kind. Remember to treat the designer with the same respect that you would treat other law firm members. A little constructive criticism can go a long way and is the key to keeping your relationship with the Web designer a positive one. When you critique the designer's versions, be kind, but also be direct so you can get the changes you need.

Once you have completed the revision process, and have a final Web design, be sure that the point person is thorough by getting feedback from everyone in the law firm. There's no sense in accepting a design that decision makers have not reviewed. Be sure that the point person has the authority to accept the final design.

Finally, announce your new Website design. Submit press releases about the release of your new site. Redesigning or launching a Website is great news that should be shared with the media so you can get the proper recognition your Website deserves. Don't forget to change the Web address, if necessary, on law firm business products such as letterhead and business cards.

Sarah Van Cott, started her Web development back in 1999. She currently is the content development manager for WebJuris, an attorney Website design and legal marketing firm. Her career includes content development for SignOn San Diego, Law Info and the Santa Fe New Mexican.

Web Design - Tips to Find a Good Web Design Agency

If you intend to create a website, you are at the right place. In this article, I will share with you some tips to choose the right web design agency to create your website. There are my web design agencies that can fulfill your needs. But sometime when we have too many choices, we don't know which agency is the right one to engage.

To look for the right web design agency for your needs, you must conduct a thorough research first. The internet is a great place to do your research. Search engines, forums, directory listings, and blogs are great places to look for suitable web design agencies. Other than online, you can also look up your local directory such as Yellow pages.

A good design agency can translate your business needs onto your website. Maybe you are thinking of putting information about your product or service together. Or perhaps you have lots of products that you wish to sell directly online. A good designer will look into your business objective and design a website that will fulfill your needs.

Next, you want to get a web design agency that is willing to spend the time to understand your needs. If an agency offers you solutions before listening to you, you should be careful. Also, many agencies claim that they offer customized solutions and designs. Look at their portfolio. If they are offering customized designs, the websites that they create should not look similar. If they are similar, most likely they are using a template to design websites and command a premium fee from their clients. You will not want to work with someone who is not being honest to you.

Also, you want a company that has experience and expertise to fulfill your needs. In order to verify this, look at their previous work and determine their quality. Do you like what they design for their clients?

Once you have shortlisted a few web design agencies, is time to contact them and ask for quotes. Usually, agencies will need you to pay 50% of the payment first before they start the project. Upon completion of the work, you will be required to pay the remaining 50%.

Do not expect the right web design agency to find you. If you want a good agency to design your website, you must look for them. A good business website is very important to your company. It will get you more business and strengthen your brand. So, get a good company to create your website.

Cheow Yu Yuan is the co-founder of OOm, an online marketing agency providing web design services.

Check out more web design portfolio here.

Please feel free to republish this article on your website, or distribute it to your friends or clients, as long as you leave the resource box intact.

For more information visit Toronto Graphic Design

Become Part of Site Build Family As You Build Your Own Website

You too can build own website with a little knowledge of the basics and the ability to follow certain easily explained instructions. But why do you need to build your website? In these trying times, the only recipe for success is to build your own website that can attract traffic and customers. For small businesses, online is the only portal where they can succeed as times are very difficult these days. You too can build own website with a little technological knowledge.

But before you go about building own website you have to know your target audience or customers. What sort of business are you in to? What stuff you need to sell or market? Is there anything special you need to give out to the customers? And who would they most likely be? After all these days the web has become the basic forum as well as the backbone of all small businesses. They need successful recipes for success and that can only be available and replicated again online.

But it is not everywhere you get the right information to build own website as there are chances that you can fall in a trap. Many advertise success rates that you haven't verified and checked out. Much of their marketing depends on promising things they cannot deliver or that is unrealistic. When they talk about their charges, they also quote figures that would raise your eyebrows not because they are very expensive, but they are so unbelievably cheap. Can they really offer quality products at such unthinkable prices? You need to ask yourself before you think of using their services to build own website.

What happens is that you get hands-on tools and guides that you can know about when you read the reviews, clicking here and knowing how their success rates are proven and verified. You can build own website easily with some basic knowledge and easy steps.

The Importance of a Well Designed Website

In today's economy, Internet savvy business owners are realizing the importance of operating a website for their online presence. More and more businesses are switching from traditional marketing to online advertising as a way to combat the economic downturn. Businesses should make it a priority to put their efforts into recession-proof marketing techniques. These start with a well designed web site.

A well designed web site is not just pretty; it must have good content and be "search engine friendly". When choosing a web design company, be sure to ask if they create Search Engine Optimized sites. Sites that contain content, links, and html code that gets noticed by search engines like Google, Yahoo and MSN. This is key. You can spend a lot of time and effort getting a beautiful web site, but if no comes to it what good is it?

Now that you have chosen a web designer who will be sure your site meets Web 2.0 standards, what do you put on the site? Here are some keys to good content and site organization.

• Provide credible, original content in as many forms as possible.

• Update your site regularly, providing valuable, timely information.

• Share everything you learn.

• Target your site's content to your users needs.

• Be sure your site loads quickly, use optimized graphic file sizes.

• Make your site easy to read.

• Use interactivity to engage users.

• Make a well-organized site structure.

• Become the expert in your field.

• Have a secure site if you are selling online.

• What's on your web site

• Where to find it.

• How to contact you

• Why they should explore further

Everything else is just gravy. Most people will spend approximately 8-10 seconds looking at a homepage and deciding to stay or move on to somewhere else. It is called a homepage because it is the "home camp" of your web site. It is where visitors can return to, to continue exploring your site. It should thus look a little different from the rest of your site.

A common homepage mistake is to write too much. Most visitors do not read your home page, they scan it. There are billions of sites out there, who has the time to read every homepage. This is why it is important to make the homepage simple and concise. Let them know what is on your site and why they need to explore further. Create links leading to more detailed content on separate pages. The content on your web pages should be written with your visitors as well as the search engines in mind. Include the keywords or keyword phrases that pertain to your business. This way the search engines "robots" will detect the high relevance of your site when people search for the keywords that you have chosen.

Behind the scenes there is a lot going on as well. That is why it is important to choose a reputable web designer or firm. These are the invisible things that visitors do not see, but benefit from nonetheless. It is the "stuff" that gets your site noticed by the search engines and making your business easy to find on the web.

Some of the "invisible" includes:

* Architecture

* Technology Choices

* SEO Planning

* Graphic Design

* Programming

* Content Production

* Marketing and Promotion

* Maintenance Strategy

Build THE website you need to increase your brand awareness, grow your business, and explode sales.

For more information on Website Design visit http://www.emarketme.com

Get Your Web Design For Free!

Designing a website can be hard work. You need to know HTML and CSS, and other internet codes. Or you have to pay someone to do it for you. If you're on a hosting site that offers templates, you find that the web design is often stale and static - there's not much room for flexibility or creating the web site you really want to see. This is where being involved with an Open Source community can be highly beneficial to you.

Using Open Source for Design and Functionality Purposes

The Open Source model began with programmers and has been successful for and applied in media, education, government, and private business web sites. It's a collaborative development, and offers you a great way to incorporate new ideas and the latest concepts into your website's design.

With open source software, you can design your own graphics, CSS and HTML while relying on templates and code resources. And it's all for free!

Your Open Source Options

1. Basic CSS Layouts - this is great if you want the freedom to create an original design, but need help setting up a basic layout. Using an open source CSS template, gives you a clean slate for you to incorporate and build your design, graphics and text into.

2. Complete Web Design - downloading this type of software offers you a complete template that requires minimal tweaking. You not only get CSS, but HTML and some graphic files to help you put up your web site fast.

3. Open Source Design Programs - instead of paying for software like Front Page, Dreamweaver, Adobe Photoshop and Illustrator, you can download programs that do the exact same work for you (and sometimes more) for the price of $0.00. Some programs are only usable with Linux systems (Cssed and Bluefish), while others are good for all systems (Nvu, Quanta Plus, GIMPShop, Inkscape).

Using Open Source models for your website is a great route to go - whether you already know what you're doing in web design and just need a little help, or if you're completely new to it.

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Web Design Communication

Your website says a lot, in fact it says everything. So make sure it is really saying what you want it to say. Your website speaks directly to your current customer and to potential investors and consumers. So, you need to know how to effectively communicate with your web designer, even if it's just you!

You Are Designing Your Site

If you have the necessary skills to design a fantastic website, good for you! You may have no communication problems...or you may have too many. One of the most difficult things to do when running your own business is remove yourself and look at something objectively. You put all of the effort and hours into your business, and the same goes for your website. You may think it looks great. But will your customer?

There are two main problems in designing your own website: it may look amateurish and there may be one too many errors. So, to get past this, go to your favorite websites. Why do you like these sites so much? Are they full of high quality pictures? Is it easy to navigate? Is the information right where you need it to be? Finally, is the overall look professional?

Communicating With Your Web Designer

You know what you want, now get it. Only you can tell your designer what you want. If they don't want to listen, find a different designer. More than likely you chose them because they have a strong portfolio and you want your design to reflect that. If you aren't quite getting what you want, don't be afraid to tell them. Remember though, just like you might be emotionally tied to your work, your designer might be too. So communicate tactfully.

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Hire a Professional For Web Design

There are many aspects of your business you can tackle yourself even if you do not have a working knowledge of them when you get started. It is in these areas you can learn and develop skills quickly so that you can start making money. Web design is not often one of those areas. If you have the skill to do so, by all means go for it. If not, you may want to consider hiring a professional for your web design needs.

When it comes to hiring someone to manage your web design, there are a few things to keep in mind. For example, you likely want to ensure that the company has the skills and experience to handle the tasks you would like. Let them know what you want. You also want to ensure that the company has the time to do the work. If they have ten other projects they are working on, your project is last in line, in most cases.

When consider web design options, keep your options open. You may be able to hire someone that does not have the same level of skill and experience and they still give you fantastic quality. The key is to know where to draw the line. Use past work experience as an indication of what they can do for you. Be sure to use a contract, too, to help ensure that the website they design for you is top quality.

Hiring a professional to handle your web design is a good idea, especially if you are hoping for a profitable start quickly.

Are you really interested in driving massive traffic to your website? Here's the answer:

Secret Article Weapon - Download your free ebook now.

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Create a Website Simply and Easily

Countless numbers of online sites are in existence now, fulfilling numerous functions. A lot of individuals opt to create a website to debut a company, publish blogs, or offer web surfers instruction or entertainment. Regardless of your intent, designing an online site is enjoyable and effortless!

To create a website, initially you have to do some brainstorming. Determine the intention of your online site, as well as your intended viewers, since certain website concepts might be aimed at a really specific demographic. Being aware of all of this will go a long way toward making it easy to create your website.

The next step is determining how much time and money, if any money at all, you want to invest into your website. You can opt to create a free website, and this is the best option for those looking to start a website just for fun. If you are trying to make money off of your website, whether through advertising or by providing a good or service, you may want to invest some more money in it.

Moreover, in case you are building a web site for the purpose of launching an online business, remember that these take a considerable amount of time. In case you are setting up a content web site merely for your pleasure, it will need only occasional maintenance.

Before you start up a website make sure you have planned exactly what you want to do with it. Then you can choose a domain name and host. If your website is an online business, then consider paying for a name that is suitable for your product. Once you have done this, you will want to create your website. A number of hosts have programs that you can use that will create your website for you, which is ideal especially if you are creating a website for fun.

If you are trying to make money and are going for a more professional type webpage, you may need to start a webpage from scratch. This will mean learning some of the programming language like HTML. You will be able to create a specific type of design for it since its one of the easiest programming languages to learn. You can update your site yourself instead of needing to hire someone to do it if you become familiar enough with HTML.

At last, you can upload your internet site and check whether it's working properly. Get some acquaintances and/or relatives to do a trial run, so you know whether you have any problems that need fixing. If it's meant to be a marketing site, put it on the popular search engines and get its URL out there as much as possible. Using this guidance you should be prepared to start up a well functioning internet site. I wish you much success in your great new adventure!

If you wish to create a website that has a more professional feel, more so for those who are trying to launch a business online, you might wish to build a web page from scratch. If you cannot afford to hire a person to create it for you, this will involve learning some programming language like HTML, which may be the easiest programming language to pick up. With it, you can assemble a truly specific design. Moreover, once you've got a fundamental comprehension of HTML, you can update and maintain the site on your own instead of paying others to do it.

Doodles & Design - Is That the Key For Web Design?

All those cute little doodles and colorful designs are great, but is that what makes your web design successful? Just ask any of those that spent hours on the design of their website or hundreds of dollars to have a spruced up site? They will quickly tell you that the designs and special little art work is not the only reason for the success of the site, in fact many of these business owners had to learn it the hard way. Looking great is important and a site must be aesthetically pleasing, but it must also incorporate tools and other facts that bring people to the site. Without a good marketing campaign the site can be as colorful and pretty as possible, but without traffic and revenue it won't stay that way long.

A web design should be one that looks good and draws visitors, but also has internet marketing campaigns built in. A well designed site is one where the visitor, customer or prospect is unaware of the fact that they are even being marketed too. The keyword rich articles and other pay per click advertising that may have landed them on the site is soon forgotten when their attention is drawn by another part of the site. Keeping the attention of the visitor and ensuring that their interest is peaked is the most important part of any advertising plan.

So to sum it up a web design should be one that is catchy, and maybe even those fancy little doodles as well as designs. Just make sure that the marketing is also well carried out and the site will succeed much faster!

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secret Article Weapon - Download your free ebook now.

Would you like to know more about the magical marketing techniques that have helped me to quit my day job? I have just completed my new ebook.

Secrets To Make Money Online - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

It is Not So Hard to Build Your First Website

You may think building a website is a complicated process, but it really is not. There are many guides to help you design and get your website up and running. Once you have it all set up and get a look at your new website, you will be surprised at how much you have learned. Just follow a few basic steps outlined here and you will be the proud owner of a website shortly.

The First Steps

The first thing you should do is decide how you want your website to look. Naturally you will want to pick a theme that is relevant to the service or product you are selling. The features it contains will be another thing you will need to think about and it will help to write this down. Use the following to help you figure out the features.

1) The way your website is laid out is very important. It needs to be easy to navigate which will encourage traffic rather than cause them to click out of your site as fast as they can. If you need help with this there are very good programs online that will show you what the options are for setting up your site. They will explain how to insert text and clipart as well as putting in your information via a text editor or visual editor.

2) What keywords will you use? Think about what you would use if you were searching for your product. There are all types of variations of keywords that may be relevant to your site. Even a misspelled word can be a keyword. People often misspell words and if it will lead them to your site, well that is great.

3) What will the text contain? This is important to explain to prospective customers what you are selling and what they are to expect. If you have memberships available this needs to be explained. Everything pertaining to your site needs to be discussed here so people will know what to expect.

Once you have decided on these aspects, you will be ready to start setting up the website. A web hosting company will have to be chosen to host your site once it is set up. There are many that have good rates. The free ones are not as popular as some of the others because they often have advertisements which consistently promote their web hosting.

Make sure you choose the right size space for your website when it comes to web hosting. The disk space available to you from the web hosting site has to be enough to accommodate your site. Do they have a monthly traffic requirement?

You will have to choose a domain name if you have not already chosen one. Checking on it and making sure it does not belong to someone else is very important. There are online resources for doing this. The domain names are renewable every year for a small fee. You can also get a domain name through most web hosting companies.

Setting up your pages will be easy. Most hosting companies have a tutorial to guide you through the process. The rest is easy. All you have to do is publish your website for it to go live. Many hosting sites have a traffic generator for a very small fee which will get your site out to all the major search engines. Now just wait for the traffic to start flowing to your website.

Scott Simmonds has been building websites for several years.

For more information on web technology visit Scotts's website.

Simple Website Building Training For Effective Fast Home Business Websites

It is a complete myth that you need advanced technical knowledge to build effective websites.

If you are reading this, then you must be a computer user, and the chances are you are a regular computer user with a working knowledge of how to use a number of programmes. Word Processing, spreadsheets, maybe PowerPoint, obviously the Internet, email? In this article I am going to explain why your existing technical knowledge is all you need to build websites. I will show you how with simple website building training can result in you being able to build effective websites easily and quickly.

For most people building an online business a web presence is essential. It is true that you can easily develop blog pages, and maybe the business program you are following provides you with a purpose built website. But if you are developing a number of income streams then the chances are that the ability to quickly create and publish your own purpose designed website will be a valuable asset. My own experience is that I could never find a website building tool that did everything I wanted it to do. They each seem to offer differing functionalities, and despite spending a fair amount of time looking, I could not find one that did the job.

Some of my sites are a single page, others are minisites of around 20 - 25 pages and my main site is becoming huge. I built all of these sites with no software engineering background. The truth is you don't need years at college to learn how to do it. It is true that I had no one to show me how to do many of the simple tasks I needed to be able to do. I had to spend many hours on the internet researching how to do them. But once I knew how I was amazed at how simple it all is

The other thing that amazed me is that the software I need is completely free. I did not have to splash out hundreds of pounds to by DreamWeaver. I use Kompozer - completely free under Open Source. Similarly, I use the FileZilla FTP program to upload my websites to my web hosting service. And I also discovered that I can produce great graphics using my word processor. I can manipulate images, background colours and text to create web page header graphics and advertising banners. Easy! I also discovered how easy - and free - it is to use professional web designs and get great content. With a very basic knowledge and my existing expertise I can create a 20 page content rich website in about two hours.

Craig Summer is a professional Internet marketer and author. He is also the creator of "Internet Publishing Made Easy" which can be found at: http://www.e-bookcountry.com/ipvideos3direct.html.

What is Web 2-0?

Web 2.0 refers to the newer, more interconnected, interactive methods of advertising and using the internet. There are so many different new tools, including social networks like MySpace and Facebook, and even new marketing tools such as blogs and informal message board forums. All Web 2.0 really stands for is "new and improved internet." Oddly, none of these applications, tools, or capabilities are really new. They've been around since the internet was first established. This is just the first time people have found them and decided to utilize them; it took people a minute to catch up to the technology. In the past, a website was the destination in an internet search. Now, the website is part of the journey, and the destination is whatever you want it to be.

Sites now have links, multiple pages, and other things that make them more dynamic, interactive, and ultimately a two-way street for internet users. You can connect with your users on a much more personal level, and provide a level of feedback and interactivity that has never before been offered. The internet keeps growing and changing everyday; the websites need to follow suit, and now they have begun to. If a website is going to be successful, it needs to employ the tools of web 2.0 and viral marketing, including: telling stories, attaching emotion to blogs, messages, and advertising, letting everyone in, and providing old information in a new, unexpected way.

Viral marketing is becoming increasingly popular, and it will only be a matter of time before it is more popular than traditional marketing methods. With so many different ways to market a business, adding to the mix is just making more decisions and confusion for some people. However, if you take the time to research what's available you might feel a little less overwhelmed and be able to relate to people on a new level that will help your business grow and thrive in ways you never expected. The marketing of web 2.0 focuses on attaching emotion to advertising, so that people feel they can relate. It also employs the use of one-on-one connections with people to make them feel more special.

The internet is popular because it's fast, and because it has so much to offer. With everything around us constantly changing, why should the internet be left behind? It's not getting faster, but it is growing in what it can offer, and how dynamic the services it provides can be.

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